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Cookie Policy

Last updated: January 1, 2025

1. What Are Cookies?

Cookies are small text files that are stored on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently and provide information to website owners about how users interact with their site.

2. How We Use Cookies

Mild Vertex uses cookies and similar tracking technologies to enhance your browsing experience, analyze site traffic, and understand where our visitors are coming from. We use both session cookies (which expire when you close your browser) and persistent cookies (which stay on your device until deleted or until they expire).

3. Types of Cookies We Use

3.1 Strictly Necessary Cookies

These cookies are essential for the website to function properly. They enable basic functions like page navigation, access to secure areas, and remembering your privacy preferences. The website cannot function properly without these cookies.

Strictly Necessary Cookies:

  • session_id - Maintains your session across page visits
  • csrf_token - Security measure to prevent cross-site request forgery
  • cookie_consent - Remembers your cookie preferences

3.2 Performance and Analytics Cookies

These cookies collect information about how visitors use our website, such as which pages are visited most often and how users navigate through the site. This information helps us improve our website's performance and user experience.

Analytics Cookies:

  • _ga - Google Analytics: Distinguishes unique users
  • _ga_* - Google Analytics: Used to persist session state
  • _gid - Google Analytics: Distinguishes unique users (24 hours)
  • page_views - Tracks page visit statistics

3.3 Functionality Cookies

These cookies allow the website to remember choices you make (such as your preferred language or region) and provide enhanced, more personal features.

Functionality Cookies:

  • user_preferences - Remembers your site preferences
  • newsletter_signup - Tracks newsletter subscription status
  • theme_preference - Remembers display preferences

3.4 Marketing and Targeting Cookies

These cookies are used to deliver relevant advertisements and marketing content. They track your browsing habits across websites to build a profile of your interests.

Marketing Cookies:

  • marketing_consent - Tracks marketing communication preferences
  • referral_source - Tracks how you found our website
  • campaign_tracking - Measures marketing campaign effectiveness

4. Third-Party Cookies

We may use third-party services that place cookies on your device. These services include:

4.1 Google Analytics

We use Google Analytics to understand how visitors interact with our website. Google Analytics uses cookies to collect information anonymously and report website trends without identifying individual visitors.

Google Privacy Policy | Google Analytics Opt-out

4.2 Social Media Platforms

Our website includes social media sharing buttons. These platforms may set cookies when you interact with their content on our site.

  • Facebook Privacy Policy
  • Instagram Privacy Policy
  • Twitter Privacy Policy
  • YouTube Privacy Policy

4.3 Email Marketing Services

We use email marketing services to send newsletters and promotional emails. These services may use tracking technologies to measure email engagement.

5. Managing Your Cookie Preferences

5.1 Cookie Consent Banner

When you first visit our website, you'll see a cookie consent banner allowing you to choose your preferences:

  • Accept All - Allows all cookies for optimal functionality
  • Necessary Only - Only essential cookies for basic functionality
  • Custom Settings - Choose specific cookie categories

5.2 Browser Settings

You can control cookies through your browser settings. Most browsers allow you to:

  • View cookies stored on your device
  • Block cookies from specific websites
  • Delete existing cookies
  • Set preferences for future cookies

Browser-Specific Instructions:

  • Google Chrome
  • Mozilla Firefox
  • Safari
  • Internet Explorer

5.3 Mobile Devices

Mobile devices may have different cookie management options:

  • iOS Safari: Settings > Safari > Privacy & Security
  • Android Chrome: Chrome Menu > Settings > Privacy

6. Impact of Disabling Cookies

Disabling certain cookies may affect your experience on our website:

6.1 Strictly Necessary Cookies

Disabling these cookies will prevent core website functionality and you may not be able to use certain features.

6.2 Analytics Cookies

Disabling these cookies won't affect your browsing experience but will prevent us from improving our website based on usage data.

6.3 Functionality Cookies

Disabling these cookies may result in less personalized experience and require you to re-enter preferences on each visit.

6.4 Marketing Cookies

Disabling these cookies will reduce targeted advertising but won't affect core website functionality.

7. Cookie Retention Periods

Different cookies have different retention periods:

  • Session cookies: Deleted when you close your browser
  • Short-term cookies: 1-30 days
  • Medium-term cookies: 1-12 months
  • Long-term cookies: Up to 2 years

8. Updates to Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes through our website or other appropriate channels.

9. Your Rights

Under applicable privacy laws, you may have rights regarding cookies and personal data collected through cookies, including:

  • Right to access information about cookies we use
  • Right to withdraw consent for non-essential cookies
  • Right to object to processing based on legitimate interests
  • Right to data portability for data collected through cookies

10. Contact Information

If you have questions about our use of cookies or this Cookie Policy, please contact us:

Mild Vertex
Level 3, 45 Collins Street
Melbourne VIC 3000
Australia

Email: [email protected]
Phone: +61 3 9935 3860

11. Cookie Preference Center

You can update your cookie preferences at any time using the controls below:

Strictly Necessary Cookies

These cookies are always active and cannot be disabled.

Always Active

Performance and Analytics Cookies

Help us understand how visitors interact with our website.

Functionality Cookies

Remember your preferences and provide enhanced features.

Marketing and Targeting Cookies

Used to deliver relevant advertisements and content.

Mild Vertex

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